Marketing Resurrection Checker
Governs re-marketing to abandoned applicants, dormant and former customers.
- What it checks
Fair treatment in marketing and the Privacy and Electronic Communications Regulations (outside the Handbook).
- What it records
Each campaign, its audience rules, consents and suppressions.
- Works with
CRM, email and SMS platforms
- Group
Distribution and market · app 16 of 20
- Status
Specified against verified Handbook references and built to order on the same Handbook mirror as Guardian. Every finding reads “potential control failure — human review required”, never a verdict.
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